The Gathering of Eagles is the premier networking event for C-suite members of the real estate community, uniting key leaders in a single location. Hosted in Texas, HousingWire aimed to incorporate a luxurious Texan aesthetic into the campaign and event. I developed a distinctive visual identity system that encapsulated this theme, utilizing a belt buckle as the centerpiece of the design. This element effectively conveyed a sense of luxury, enhancing the overall look and feel of the campaign.